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OC Brewing Company Gets New Name

Backshore Brewing Company facebook

The Ocean City based Shorebilly Brewinig Company will be changing its name to Backshore Brewing Company.

The decision comes after the company’s owner Danny Robinson faced a trademark infringement lawsuit that could have put his out of business.

Before deciding on a new name he solicited more than 1-thousand possible ideas in a contest to rename his brewing company.

But none would overcome the hurdles of trademark infringement.

Robinson said that he came upon Backshore when researching nautical and geographical terms related to the beach.

Don Rush is the News Director and Senior Producer of News and Public Affairs at Delmarva Public Media. An award-winning journalist, Don reports major local issues of the day, from sea level rise, to urban development, to the changing demographics of Delmarva.