Sacha Baron Cohen has two basic shticks that he uses in his new Showtime show Who Is America?, which premiered Sunday night. One of them works well, and the other one doesn't. Unfortunately, of the four segments in the premiere, he uses the effective strategy once and the ineffective one three times.
Those unfamiliar with Cohen's past work in films like Borat and Bruno need only to know that what he does, in short, is interview (and interact with) people while inhabiting various absurd alter egos. It's a prank show, for all intents and purposes.