Marketplace

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Award-winning Marketplace is public radio's daily magazine on business and economics news "for the rest of us." The 30-minute program—with an irreverent reporting style all its own—airs weekday evenings on more than 320 public radio stations nationwide and boasts the largest audience for any business program in the United States on radio, cable or network television. In conjunction with Marketplace Morning Report and Marketplace Money, this trio of financial programming covers listeners from wallet to Wall Street.

The Peace Corps wants ... baby boomers?

9 hours ago
Jenny Ament

According to the U.S. Peace Corps, 7 percent of its 6,818 volunteers are over the age of 50, and the international service organization would like to see that double. Retired volunteers, the agency says, bring unique life skills and professional experiences with them that allow them to instantly impact the communities they serve around the world.

Making blue more black and brown

12 hours ago
Mitchell Hartman

Incidents of racial bias by police, harsh treatment of black and Latino civilians by police and police shootings in questionable circumstances are continuing to generate protest and investigation across the U.S.

Many critics of contemporary law enforcement cite the continued dominance of police departments by whites, often in cities that have become majority black and/or Latino, as a significant cause of continued problems between police and the communities they serve.

Why making movies isn't like making hamburgers

12 hours ago
Adrienne Hill

The summer movie season is not exactly off to a strong start. The Memorial Day weekend box-office take was one of the lowest in years.

Will sponsors bail on the World Cup?

12 hours ago
Adam Allington

Talk about a bad week for the “beautiful game.” The corruption charges against FIFA officials are off-putting, yet there is no other live global event that provides the marketing reach that an event like FIFA's World Cup offers.

Making a home without a house

12 hours ago
Jeff Tyler

The number of homeless people in Los Angeles County has grown 12 percent in the last two years. New encampments have sprouted on sidewalks across the city, including a dozen or so tents just across the 110 Freeway from Los Angeles' downtown — in plain-sight of commuters passing on their way to work.

"People go by us and think we're invisible," Dennis Epping, 44, says. "It's frustrating and degrading."

Epping shares a tent with Christine Boyer, 52. The couple has been together for more than a decade. In the past, when they fell on hard times, they could rely on family.

Video: 'Game of Thrones,' Facebook and the GDP Explained

12 hours ago
Marketplace staff

What's Gross Domestic Product? It’s like if Westeros from "Game of Thrones" had a Facebook page. Get it? You will.

Produced by Preditorial
Design and Animation by Fatdroid
Script: Paddy Hirsch
Director: Rick Kent
Producer: Mimi Kent

Marketplace for Friday, May 29, 2015

13 hours ago

California's snowpack has run out

13 hours ago
Kai Ryssdal

This news is of primary interest to Californians and anybody who eats any of the fruits and vegetables that are grown here.

A chart out from the California snow survey showed that the California snowpack — you know, the source of a huge chunk of the water supply in this state — is at zero.

Zero percent of normal.

There's no water left up there.

Marketing to Millennials

15 hours ago
Eliza Mills

At Leo Burnett, the Chicago-based ad agency ranked 9th in the world, most meetings mention millennials. Mick McCabe, chief strategy officer at Leo Burnett, says that Millennials are "the topic du jour," and it shows in the agency's ads. 

Leo Burnett works with McDonald's, Coke, Allstate, Nintendo, Samsung and esurance. In recent years, their ads have introduced themes and characters meant to appeal to a younger audience, building status for newer brands that already skew young and revitalizing advertising for legacy brands. 

Retirement: How it feels and how to pay for it

16 hours ago
Lizzie O'Leary and Jenny Ament

Retirement. How does it feel? And how do you pay for it?

Lizzie O'Leary talks about the psychology of retirement with Nancy Schlossberg, the author of Revitalizing Retirement: Reshaping Your Identity, Relationships, and Purpose.

"Especially for men and women who are highly invested in their work, who love what they're doing, the thought of retirement creates some anxiety," Schlossberg says. 

Generation Z talks college and money

16 hours ago
Eliza Mills

Generation Z is starting college.  The oldest members the group born after Millennials are graduating from high school or wrapping up their freshman year of college. 

Gen Z members, born in the late '90s to early '00s, are just beginning to grasp the economy, their finances and their future. At John Marshall High School in Los Angeles, Tia Reid, Emmanuel Reyes, Diego Jimenez and Beja Wolf are getting ready to graduate — all four are headed to college next year. 

PODCAST: FIFA sponsorship

23 hours ago
David Brancaccio

First up, we'll talk about the New York Stock Exchange and its midday happy hour. Plus, we'll talk about what corporate sponsorship looks like in the wake of the arrests of several FIFA officials. 

Video: If you give a kid a laptop

23 hours ago
Marketplace staff

As more schools hand more kids laptops and tablets all sorts of things can happen — many of them unexpected, many of them very expensive, and many of them pretty funny, too.

In this humorous, animated look inside the digital classroom, Marketplace explores the way a simple piece of technology can kick off a snowballing sequence of events for teachers, students, parents, IT departments and just about everyone else who has to get involved if you give a kid a laptop.

Marketplace Morning Report for Friday, May 29, 2015

23 hours ago

Marketplace Tech for Friday, May 29, 2015

23 hours ago
Marketplace

The world of "World of Warcraft" is shrinking

May 29, 2015
Tony Wagner and Tobin Low

44,000

That's about how many homeless people are living in Los Angeles, up 12 percent over the past two years. Shelters aren't able to keep up, and more tent cities are cropping up in more public areas. We visited one man, new to the encampments, and looked at the state of homelessness in L.A., beyond Skid Row.

$2,700

Drunken email wins over Anthony Bourdain

May 28, 2015
Kai Ryssdal

Here's a lesson in how not to pitch your business to investors.

Or, maybe, exactly how to pitch your business to investors.

Anthony Bourdain — of all those travel and eating shows that aren't really about eating at all — has invested in food and travel website Roads & Kingdoms.

Jeff Tyler

A recent count by the Los Angeles Homeless Services Authority found that the number of homeless people in Los Angeles County rose 12 percent in the past two years.  That brings the total homeless population to about 44,000. More striking, the number of people living without shelter — out in the open — doubled.

Joe Robinson

Jacob McLaughlin, a regular at Black Wolf Gamers Club in Spokane Valley, Washington, has been playing "World of Warcraft" for 10 years. He's only 14. He says his cousin and my grandpa got him interested in the game.

Annie Baxter

The Chairman of the Federal Communications Commission, Tom Wheeler, is floating a plan that could help narrow the digital divide. Some Americans are falling behind in the economy due to lack of internet access.

The proposal, still in its embryonic stages, would retool a $1.6 billion program called Lifeline, which offers low-income people a monthly $9.25 discount on their phone bills. The program expansion would let them choose to direct the subsidy towards a monthly internet bill instead.

Marketplace for Thursday, May 28, 2015

May 28, 2015

Video: Homeless in LA

May 28, 2015
Marketplace staff

Mark Aranguri, trained firefighter and father of four, tells his story about being homeless in Los Angeles.

Produced by Preditorial | www.preditorial.tv
Director: Rick Kent
Cinematographer and editor: Anton Seim

Who's controlling Sumner Redstone's media empire?

May 28, 2015
Kai Ryssdal, Bridget Bodnar and Alberta Cross

If you were to ask Sumner Redstone about what happens to his media empire when he’s no longer with us, his answer would be simple: he doesn’t plan on leaving. Sumner Redstone intends to live forever.

The story of how Redstone came to take the helm of two media giants, Viacom and CBS, is about as unfathomable as the man himself; he took his father’s movie business and turned it into one of the largest chains in the country. He bought CBS, and then turned around and bought Viacom as well. Now, at 92 years old, Redstone seems to be slowing down.

Molly Wood

One thing you can't accuse Google of: thinking small.

Its Google I/O developers conference keynote today featured at least a thousand attendees by my casual count, ran well over two hours, and was held in a room encased in giant wraparound screens. At one point, a giant animated whale "swam" through the room complete with whale song. 

PODCAST: Combating algae blooms

May 28, 2015
David Brancaccio

The Government latest assessment of economic growth is due tomorrow morning. More on what we might expect from that report. Plus, the EPA issued new rules this week clarifying which streams and smaller waterways fall under federal protection. Among other things, the new rules will address fertilizer runoff which contributes to algae blooms. Lake Erie has been especially hard hit and NOAA is issuing experimental early season forecasts of blooms in that region. Plus, in California, tobacco taxes are used to pay for preschool and other early childhood services.

Predicting algae levels on Lake Erie

May 28, 2015
David Brancaccio

Scientists with the National Oceanic and Atmospheric Association are hoping to arm communities with resources in the event of another water crisis on Lake Erie this summer. 

Algae blooms, caused by excessive phosphorus from pollutants like farm fertilizers, made water in the Toledo area undrinkable last summer. When the algae die, they produce a toxin, which can make water unsafe to drink. 

“These blooms, cynobacteria, they like it hot. They don't grow very well when it's cold,” says Richard Stumpf, a NOAA oceanographer. 

The long arms of the right to be forgotten

May 28, 2015
Sabri Ben-Achour

A year ago, a European Court said people had a right to demand Google take down certain search results about them. The right to be forgotten was born.

“That idea is spreading in some areas,” says Jennifer Granick, Director of Civil Liberties for the Stanford Center for Internet and Society.

Most recently, Google is challenging a ruling by Mexican authorities that Google Mexico must remove embarrassing—but true—search results about a prominent businessman there.

How tobacco tax revenues affect free preschool

May 28, 2015
Deepa Fernandes

Tobacco tax revenues that pay for California preschool and other early childhood services are steadily declining as users give up smoking, and a scramble is on to find another source of funding.

The tale of the shrinking funding source — now down to $350 million this year from $650 million in 1998 — starts at tobacco shops like Drive Thru Cigarettes. Tucked inside a strip mall on Huntington Drive in Duarte, the business and other nearby shops have seen sales drop to a trickle. 

Marketplace

The risks and rewards of selling dinner reservations

May 28, 2015
Tracey Samuelson

The Eddy, in New York’s East Village, is the kind of place that manages to make tater tots feel fancy — they're made with bacon and topped with an English pea puree. The décor is modern, but also a bit rustic, and since its dining room only has 30 seats, reservations tend to book up.

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